✦ Built for African PR Intelligence

Upload Your Briefs, Start Monitoring Your Campaigns, and Extract Real-time PR Intelligence in Less than 7.5 Minutes

Upload your campaign brief. Set your objectives. Add your keywords — and let Boardroom Analytics extract real PR intelligence and provide Boardroom-Ready Reports.

CAMPAIGN BRIEF UPLOAD

Upload your brief, define your objectives, set your keywords

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Intelligence in under 10 minutes
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Built for the African PR market
AO
TF
EK
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ZA

Trusted by PR professionals across Nigeria, Ghana, Kenya & South Africa

Trusted by communications professionals across Africa

BusinessDay
Channels TV
The Nation
Vanguard
TechCabal
How it works

Generate your PR Impact Report in 3 steps

From brief to boardroom in under five minutes — no spreadsheets, no clipping books, no guesswork.

Step 1

Upload your PR brief

Drop your campaign brief (PDF or DOCX) and tell us what success looks like. Boardroom Analytics reads your objectives the way a senior planner would.

Step 2

Set objectives & keywords

Add the brands, products, spokespeople and rival narratives you want tracked. Our AI suggests more from your brief — you stay in control.

Step 3

Get your boardroom-ready report

We surface live mentions, score sentiment and reach, then assemble a board-ready report — PPTX or PDF — aligned to AMEC's Integrated Evaluation Framework.

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Built on global PR standards

Measurement your CMO and CFO will both trust

Boardroom Analytics is the first African PR intelligence engine built natively on the AMEC Integrated Evaluation Framework and the updated Barcelona Principles 4.0.

The 3 Os

Outputs · Outtakes · Outcomes

Every campaign you load is measured the way modern PR is measured — what we did (Outputs), what audiences thought and felt (Outtakes), and what changed in the real world (Outcomes).

AMEC Integrated Evaluation Framework

Objectives anchored to business impact

Your dashboard maps the AMEC journey end-to-end: from inputs and activity through to organisational impact — so every number traces back to a business goal you set.

Barcelona Principles 4.0

Measurement that actually counts

We refuse to use AVEs. Every metric is qualitative and quantitative, transparent, ethical, and tied to outcomes — exactly as the 2025 Barcelona Principles demand.

What you get on every campaign

A qualitative spider report — objectives vs achieved

Instead of a wall of vanity metrics, your dashboard shows a per-campaign radar that scores you across the AMEC pillars — Awareness, Engagement, Reach, Sentiment, Influence and Organisational Impact — against the objectives you set on day one.

Why PR pros choose Boardroom

Built for the way you actually report

Outcomes, not output counts

Every chart is tied to one of your stated objectives — so 'we got 47 clippings' becomes 'we moved positive share-of-voice by 18 points among Tier-1 business press.'

African media, deeply

Native coverage of BusinessDay, Channels, The Nation, Vanguard, TechCabal, Daily Nation, Citizen, Daily Maverick and 200+ more — with tier and reach already attached.

Boardroom-ready by default

Every report is written in the language your CEO uses on Monday morning — narrative summaries, strategic recommendations, no jargon.

Audit-ready evidence

Source links, timestamps and sentiment rationale are stored against every mention — so when the board asks 'how do you know?', you can show them.

Your next board meeting deserves more than a clippings book.

Load a brief now. See your live PR intelligence in under a minute. Sign in any time to save it, share it, or schedule the next report.

Aligned to AMEC Integrated Evaluation Framework · Barcelona Principles 4.0 · 3 Os